Why People Stick with Cable

Why do people keep cable TV rather than move to streaming? According to one report from February 2024, the top reason people keep cable TV is to watch live sports:

Watching live sports on cable was the main reason that has kept Americans from getting rid of cable as of 2022, according to 19.5 percent of respondents to a survey. Second common factor was watching live entertainment events, such as the award shows, with around 11.7 percent of people interviewed.

You may be thinking, "Can't they get live sports and entertainment from a streaming service?" Absolutely. Sling TV was the first live major streaming service, and it offers live sports. YouTube TV is the largest of those services, and it's a good option for sports as well. However, cable can sometimes be cheaper, especially when bundled with internet. Here's why:

• Bundling discounts: Cable companies often offer significant discounts when you bundle TV and internet together. This can make the overall cost lower than subscribing to internet separately and then adding a streaming service on top.
• Promotional pricing: Cable companies frequently offer promotional rates for new customers, which can make cable seem more affordable initially.
• Perception: Cable advertised prices don't include hidden fees. Streaming services generally have transparent pricing, while cable companies are notorious for hidden fees that can inflate the advertised price. For these people, cable is not cheaper, but they think it is.
• Familiarity: Some people are used to cable and are reluctant to change, even knowing they could save money.

Ultimately, whether cable or streaming is cheaper depends on your specific needs and the deals available in your area. It's worth comparing prices and considering factors like channel selection, DVR options, and contract terms before making a decision. My Streaming Life began as a way to save money. It's been very successful.