Netflix remains the top-of-mind streaming service for many, and rightfully so. Recent data from the Wall Street Journal confirms its continued growth, with subscriber additions exceeding those from the previous year's second quarter:
The streaming company added 8.05 million subscribers in the second quarter, compared with 5.89 million net new subscribers during the same period a year earlier. It expects new customer additions to be lower in the current quarter than the same period last year, when it began limiting password sharing in earnest.
Revenue rose nearly 17% year over year to $9.56 billion in the second quarter, beating the company’s projections. Netflix raised its revenue growth forecast for 2024 to 14% to 15%, up from 13% to 15%.
The strong performance is a sign that Netflix’s efforts to change its plan pricing and lineup, limit password sharing and expand the advertising tier of its service are bearing fruit.
My Streaming Life will include Netflix (ad supported, of course) from time to time. I don't watch it a lot, but it does have a place on my streaming device.
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