Another increase from Max?

Prices the last three years have gone up a lot. Prices for everything. And now word is Max is about to have another price increase.

About a year ago, HBO Max (now just plain Max) had a price increase. The cheap, ad supported plan didn't go up then, but the bigger tiers did.

Now, another increase is in the works, if Bloomberg is correct:

They include the possibility of more layoffs at the company, which has eliminated more than 2,000 positions over the past year, said the people, who asked not to be identified because the plans are still being worked out. The streaming operation alone could bear hundreds of millions of dollars in budget cuts, mostly in marketing and technology, the people said.

My Streaming Life has Max in rotation. I'll subscribe to one service for a month, but only one. Then I'll pick another service. The thing is, with all the price increases, combined with the amount of free ad supported content there is, my rotation involves breaks where I don't subscribe to anything. This won't help.